Shademp
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Correction to previous post: Lost Episode was released on August 18, not August 22. Though a press release about Lost Episode was also released on the 22nd.
Of course it's not impossible that the release date for Lost Episode was changed: The initial release date for the PS2 game was August 22 but this was later changed to August 15.
- Amp'd Live: Four Game Previews
A reference to the "limited online giveaway to receive a highly articulated Vincent Valentine action figure with purchase" can be found via the Wayback Machine.
- Amp'd Main Page: 2006 October 12 capture
Only the above capture includes the advertisement and following the link reveals that the page for the "Final Fantasy Game Package" has not been archived. I have found no more references to this deal, so the details of Amp'd Mobile's FF Game Package and how long it lasted are unknown to us. It is only because of the press release that we can be confident the action figure was that of Vincent Valentine but we don't know the exact model.
After browsing all of Amp'd Mobile's press releases I've confirmed that there are no references to Square Enix or Final Fantasy. Apart from the Dirge of Cerberus product in the games section, the only Square Enix reference I found was in the profile page for Seth Cummings.
Seth Cummings makes an appearance in an article about Lost Episode and Amp'd Mobile's exclusivity deal with Square Enix. This is also where we find our third reference to the multiplayer and this time specifically in the context of Amp'd, though the information isn't really new and the original source might as well have been the official Square Enix press release.
Of course it's not impossible that the release date for Lost Episode was changed: The initial release date for the PS2 game was August 22 but this was later changed to August 15.
All of these advertisements sound quite exciting and I very much wish I could get my hands on them all. I expect most have been lost to time though. There are no video previews for Dirge to be found when searching Amp'd with the Wayback Machine but flash videos for a few other games were preserved.August 22 Press Release said:To support the deployment, Amp'd will feature video previews and mobile game highlights of DIRGE of CERBERUS LOST EPISODE within Amp'd branded kiosks at retail outlets nationwide, including independent wireless dealers and Best Buy, recently announced as a core Amp'd Mobile distributor. Fans will also have a chance to participate in a limited online giveaway to receive a highly articulated Vincent Valentine action figure with purchase. Amp'd will also be featuring DIRGE of CERBERUS LOST EPISODE at GamOrz Ball (co-sponsored with mtvU). Lastly, Amp'd will feature DIRGE of CERBERUS LOST EPISODE in Amp'd The Magazine.
- Amp'd Live: Four Game Previews
A reference to the "limited online giveaway to receive a highly articulated Vincent Valentine action figure with purchase" can be found via the Wayback Machine.
- Amp'd Main Page: 2006 October 12 capture
Only the above capture includes the advertisement and following the link reveals that the page for the "Final Fantasy Game Package" has not been archived. I have found no more references to this deal, so the details of Amp'd Mobile's FF Game Package and how long it lasted are unknown to us. It is only because of the press release that we can be confident the action figure was that of Vincent Valentine but we don't know the exact model.
After browsing all of Amp'd Mobile's press releases I've confirmed that there are no references to Square Enix or Final Fantasy. Apart from the Dirge of Cerberus product in the games section, the only Square Enix reference I found was in the profile page for Seth Cummings.
Seth Cummings has been developing television, Internet and digital entertainment content for over twelve years. As Senior Vice President, Content Development & Programming, he brings a broad mix of experience and creativity to Amp'd Mobile.
Cummings is responsible for developing and managing all aspects of the Amp'd content division, including business affairs, mobile advertising, international content deployments, and the development, production and programming of the Amp'd Live mobile entertainment portal and Amp'd TV network. Cummings also oversees all live broadcasts and original programming development. Additionally, Cummings heads operations at its Los Angeles production studio, including management of the company's video production and editing facilities, outdoor broadcast trucks, and original BREW application development.
Cummings is responsible for closing over 100 content partnerships at Amp'd including NBC, CBS, UPN/CW, ABC, Bravo, Warner Bros, Turner, Adult Swim, E!, Style Network, WE, Oxygen, Soapnet, A&E;, Biography Channel, History Channel, Discovery, The Walt Disney Company, Playboy, Girls Gone Wild, Suicide Girls, AVN, Naked News, Facebook.com, Break.com, CollegeHumor.com, Livejournal.com, TMZ.com, NBA, MLB, ESPN, FOX Sports, Speed, FUEL, CSTV, Sports Illustrated, MotoGP, NASCAR, Primedia, UFC, PBR, Sportsline.com, Danny Sheridan, Oakley, EA, THQ, Gameloft, Taito, Namco, Square Enix, DUB Magazine, Ford Models, MAXIM, FHM, Accuweather, Bunim-Murray, Liveplanet, and a broad content portfolio with MTV Networks. Cummings also services as Executive Producer of over 25 Amp’d original series including “Lil Bush: Resident of the United States”, set to debut in 2007 on Comedy Central.
Prior to Amp'd, Cummings was at Boost Mobile where he launched and led Boost Live, its data services and content division. At Boost, Cummings developed youth-focused wireless content while managing all consumer web portals and online marketing efforts. Previously, he founded the wireless division at Eyematic Interfaces - one of the first mobile developers for QUALCOMM's BREW platform - which was subsequently spun off and acquired by Google.
Cummings began his career in television development at Brillstein-Grey Entertainment, working on series such as "The Sopranos", "The Steve Harvey Show", and "Politically Incorrect." He earned his M.B.A. and M.S. in Television Management degrees from Boston University and his B.S. degree in Television Production from Framingham State College. Cummings resides in North Hollywood with his wife and two dogs.
Seth Cummings makes an appearance in an article about Lost Episode and Amp'd Mobile's exclusivity deal with Square Enix. This is also where we find our third reference to the multiplayer and this time specifically in the context of Amp'd, though the information isn't really new and the original source might as well have been the official Square Enix press release.
DIRGE OF CERBERUS: FINAL FANTASY VII: LOST EPISODE / 1 JUN 2006
AMP'D FOR DIRGE OF CERBERUS?
Exclusivity deal keeps the Square Enix FF7 actioner on one carrier this summer.
BY LEVI BUCHANAN
Square Enix and Amp'd Mobile announced a special exclusivity deal for the upcoming action game Dirge of Cerberus: Lost Episode that keeps the game only on Amp'd handset for a full three months this summer. The 3D action game, based on a side story from the Final Fnatasy VII universe, follows the exploits of Vincent Valentine. The game launches as a single-player game, but a multiplayer component is in the works that allows for head-to-head competition between Amp'd subscribers.
"Launching Dirge of Cerberus: Lost Episode - Final Fantasy VII with Amp'd mobile is extremely exciting," says Daishiro Okada, President and COO, Square Enix, Inc., "Amp'd Mobile's focus on the youth market and their powerful 3G network make them a great partner for continuing the legacy of Final Fantasy VII."
"We met with Square Enix at last year's QUALCOMM BREW conference and immediately targeted this title as an exclusive on Amp'd," says Seth Cummings, Senior Vice President, Content, Amp'd Mobile. "We're excited to announce deployment of Final Fantasy on Amp'd one year later. Our commitment to deploying only best-of-breed titles is exemplified by our partnership with Square Enix and we look forward to collaborating on future deployments."
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